Due to Covid, 2020 saw explosive growth in online sales with everyone scrambling to get their “store” online.
From what we can see, the vast majority of these online stores will fail. The reason: marketing.
In the UK 89% of all marketing never gets noticed, 89%! So that’s not so encouraging, is it? The main reason we think most eCommerce sites will fail is poor or inadequate marketing – these sites are simply not being promoted and like all marketing, if it’s not promoted then on one will ever see it, whether it’s your latest news story, blog post or eCommerce site.
If you’re serious about moving your business online, then we’ve created a dedicated resource for you.